Thought Sparks

Thought Sparks

The Booming Business of Looking After Boomers

Rita McGrath's avatar
Rita McGrath
Dec 13, 2019
∙ Paid

Plenty of people are gearing up to make a—ahem—killing in the senior care business. Is it an opportunity or a mirage?

The World Is Getting Grayer

One of the more interesting types of strategic inflection points are caused by demographic shifts. And by all accounts, we are in for a doozy when it comes to an aging population.

By 2050, the number of people in…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2026 Rita McGrath · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture