Every so often a new business model, often enabled by technology, takes the world by storm, attracts a lot of hype, eventually proves unable to live up to the headlines and disappears or becomes a shadow of its former self. The latest entries in this category? Direct to consumer companies.
The Lesson of the Direct to Consumer…
Every so often a new business model, often enabled by technology, takes the world by storm, attracts a lot of hype, eventually proves unable to live up to the headlines and disappears or becomes a shadow of its former self. The latest entries in this category? Direct to consumer companies.